What better place to get SEO advice?  Google.com is the 800 Lb Gorilla of Search.  If it's not on Google - it doesn't exist.  From Google.com's article "Do you need an SEO?":

Before beginning your search for an SEO, it's a great idea to become an educated consumer and get familiar with how search engines work. We recommend starting here:

Google resources:

https://googlewebmastercentral.blogspot.com Google's main Webmaster's Blog

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